American Advertising Federation photobooth

About the American Advertising Federation

The American Advertising Federation is the oldest advertising trade association in the United States. The American Advertising Federation offers insights, connections and job opportunities if your in the advertising career.  Each year, the AAF hosts numerous programs and initiatives, including the Advertising Hall of Fame, the American Advertising Awards, the National Student Advertising Competition, the Mosaic Center on Multiculturalism and summer Ad Camps for high school students. Check out more about this awesome assosication at

The American Advertising Awards – Madison

This show highlighted in this post is American Advertising Federation American Advertising Awards. This particular event was hosted in Madison, Wisconsin. The show is sponsored by the Advertising Federation and there are several levels of competition. The show in Madison is the first local level round. From there winners, move on to district and national competition. Advertisers, agencies, freelancers, and marketers from all over the Madison and Milwaukee area submit work. Categories include but are not limited to copywriting, art direction, graphic design, photography, website, social media and much more.

American Advertising Federation Awards

About the Silver Medal Reception – Andy Wallam

Prior to the American Advertising Awards show I photographed the Silver Medal Reception. Andy Wallman was the recipient of the Silver Medal Award. The American Advertising Federation’s Silver Medal Award Program  recognizes men and women who have made outstanding contributions to advertising and who have been active in furthering the industry’s standards, creative excellence and responsibility in areas of social concern. (In case you are wondering)

American Advertising Federation Silver Medal

The Photography Shoot: Union South

The American Advertising Awards Committee contacted me to cover this event.  It took place at the Union South in Madison, Wisconsin.  The first part of the event was the Silver Medal Reception, followed by the awards themselves.  My job was to capture and photograph  both events.  I highlighted the people, the food and the general event as it took place.  It was an honor to be around such creative and innovative people!

American Advertising Federation Awards

Engagement Pictures


best engagement pictures cute couple looking at camera

The Best Engagement Pictures Guide

I have put together a few clothing tips to help get you the best engagement pictures. Remember, to get the best engagement pictures you need to be relaxed and in the moment.  So please don’t wait until the last minute to find a photographer or figure out what to wear!


At the very least, the best engagement pictures are a perfect opportunity to capture some sweet moments between you and your fiance (while looking really good).


Be Creative

Your engagement photos could  be used for save the dates, an engagement announcement to the local newspaper or simply commemorating a happy moment for a frame.  They should look and ‘feel’ like you!  Don’t be afraid to express yourself!

Think About The Location

Figuring out a location or activity surrounding the shoot is a great way to inspire outfit ideas.  Make sure your clothing colors go with the location.  Do you want to be on a beach?  Opt for looser, more neutral clothing and leave the formal dresses and suits at home.


Sneak Peak

Have something fun planned for the wedding? Your engagement session might be  great to give your loved ones a little preview of your wedding style. If you’re planning a themed wedding, why not incorporate it into your shoot?


Keep it Simple

The jewelry you pick out for your engagement photo session should not outshine the ring on your left hand.  Keeping it simple will give your photographs are more intimate and timeless feel.

Couple kissing in the snow


Ready to Get Started?